How Many Sites Does A User Need To Go To Before They’re Considered A “Sports Enthusiast” By Google? 50-100 It depends. Google’s algorithm compares user behavior to comparable demographic trends 10-49 It depends. Google has individual algorithms per user, so it’s not one-size-fits-all
Category: Measurement – Smart Assessment
Which Type Of Advertiser Would Find Bumpers To Be A Good Solution For Their Objective? An advertiser who wants to tell a complex brand story to shift perception An advertiser who wants 100% share of voice during their campaign launch An advertiser who wants to increment their video view count An advertiser who wants greater […]
An Advertiser Is Considering TrueView For Action. In Order For Their Performance To Be As Effective As Possible, Which Of Following Requirements Should Be Met? Advertiser should be looking to drive actions on their site AdWords Conversion Tracking should be implemented Advertiser should have a clear call to action All answers are correct
Match Each Of The Following Terms To The Corresponding Goal Act Use data to drive bidding, budget and targeting decisions. Attribute Shift to evaluating and assigning conversion credit across multiple touchpoints. Measure Correctly count all conversions. Understand Gather audience insights and drive growth using a value-led approach to measurement.